Client

OMR Group

Designing for a Group. Creating for Every Brand.

Visual consistency across 14 companies, all under one roof.

As the designer for OMR Group, I was responsible for maintaining and developing visual communication across the entire organization, which included 14 companies operating in diverse industries. From corporate branding and campaign development to OOH materials, POS design, and daily social media content, I managed it all.
Each company had its own voice, yet everything needed to feel part of the same ecosystem. I created logos, refreshed existing identities, developed campaign visuals, and ensured brand standards were upheld across every touchpoint. Whether it was a billboard on the street or a carousel post online, the goal was always the same — keep it clear, keep it cohesive, and make it resonate.

01. Designing Across Industries

Working with OMR Group meant jumping between completely different industries, like cars and insurances. Each company had its own tone and audience, so my job was to keep their visuals unique, but still connected to the overall group. Switching from designing for a car showroom to an insurance campaign wasn’t always easy, but it made the work exciting and never boring.

02. Handling It All in One Day

Most days, I’d be working on stuff for several companies at once - morning starts with a social post, by noon it's a flyer, and in the afternoon I’m exporting billboard files. It taught me how to stay organized, fast, and still keep the quality up no matter how many things were on my plate.

03. Building Brands From the Ground Up

One of the coolest parts was helping build new companies within the group, like OMR Luxury Store. I worked on everything, from the logo and brand colors to the first ads and launch visuals. Shaping something from zero and making it fit into a bigger brand family was a challenge, but also one of the most rewarding things I’ve done.

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Creative portfolio of Stanko Barišić, graphic designer with 8+ years of experience in branding, digital, and print.
Focused on clear, bold visuals from logos and UI to sports-themed design and advertising.
Explore my work, learn more about my process, or get in touch to collaborate.

Creative portfolio of Stanko Barišić, graphic designer with 8+ years of experience in branding, digital, and print.
Focused on clear, bold visuals from logos and UI to sports-themed design and advertising.
Explore my work, learn more about my process, or get in touch to collaborate.