Client
OMR Group
Publish Date
Ongoing
Designing the Pulse of Live Sports
Visual identity that keeps pace with the action.
Arena Cloud is a sports streaming platform built for real fans, those who live for the next goal, buzzer-beater, or rally. As lead graphic designer, I’ve helped shape the brand’s visual identity across every touchpoint: from fast-paced social media graphics to homepage sliders, campaign visuals, and large-scale billboards.
Whether it’s designing weekly Champions League visuals, promoting local leagues, or announcing platform
features, the focus is always on clarity, impact, and excitement. I also manage visuals for the website, ensuring the platform stays fresh and engaging with every update. And when the message needs to leave the screen, I develop print materials, OOH campaigns, and arena signage that make Arena Cloud feel present in the real world. Every design I create is part of the bigger picture: making sure fans feel connected to the game, wherever they are.


01. Where Sports Meet Design
Being deeply into sports myself, working with Arena Cloud has felt like a natural fit from day one. My knowledge of the games, players, and fan culture has helped me design content that feels authentic, not just visually strong, but emotionally tuned to what excites real fans. Whether it's a last-minute derby post or a major tournament campaign, I know what matters, and that shows in the work.
02. Designing for the Fans' First Click
With so much happening in the world of sports, clarity and speed are everything. I’m responsible for keeping the Arena Cloud website visually fresh and informative, updating banners, matchday sliders, and promotional visuals that guide users to the content they care about. My goal is to make sure the first click feels just as exciting as the match they came to watch.
03. On the Streets, In the Game
Beyond digital, I’ve designed a range of out-of-home campaigns, billboards, arena posters, and print materials that bring Arena Cloud’s presence to real-life spaces. My sports background helps me tap into the right tone and energy, whether it's for football, basketball, or local leagues. Each piece is made to stop people mid-walk, mid-scroll, or mid-conversation and remind them the game is on.


















